Promo-film hero
A full-screen, self-hosted video hero with a sound toggle and a “Watch the film” lightbox.
Optimo Entertainment:from WordPress to booking machine.
A high-end entertainment agency needed a website that felt as premium as its acts, and turned visitors into booking inquiries in English and Spanish.
- Client
- Optimo Entertainment
- Industry
- Entertainment & booking agency
- Location
- Denver, booking nationwide
- Services
- Website design, SEO, Video, Booking automation
- Live site
- optimoentertainment.com
The challenge
Where they started.
Optimo’s old WordPress site was slow to update, felt dated next to the luxury weddings and corporate galas the agency books, and made it hard for planners to find the right act and check a date. Artist pages were inconsistent, several had placeholder videos, and there was no Spanish experience for international clients.
Our approach
What we did.
We rebuilt the site from scratch as a fast, hand-coded experience with a self-hosted promo-film hero, a light luxury look, and a booking journey designed around how planners actually buy: pick the event, see the right acts, check the date. Every artist got a consistent profile with real video up top, and the whole site was mirrored in Spanish.
By the numbers
69pages, hand-coded
2languages, English & Spanish
11artist profiles with video
100Lighthouse SEO score on tested pages
What we built
The highlights.
Event matchmaker quiz
Planners answer a few questions and get matched to the right acts, pre-filled into the inquiry.
Check-your-date form
Date, city and event type flow straight into the booking form.
Bilingual site
33 Spanish pages with proper hreflang tags so each language ranks on its own.
CRM booking pipeline
Inquiries land in a booking pipeline with instant email and text alerts to the team.
SEO landing pages
Dedicated pages for weddings, corporate events, festivals, galas, holiday parties and more.
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